How Much Does Social Media Management Cost in Toronto?

Start with deliverables, not a market average

The useful question is what your business needs each month. A package with eight original posts differs from one that includes video editing, several channels and active community engagement. This guide uses WebNovaSphere’s published starting prices, not a claimed Toronto-wide average.

A practical starting point

WebNovaSphere’s Social Starter begins at CAD $399/month for eight posts on up to two platforms, captions, hashtags, scheduling and a monthly report. Social Growth starts at CAD $799/month for twelve posts on up to three platforms, two short videos edited from client footage, basic SEO activity, a content calendar and reporting. Final scope is confirmed in a proposal.

Know what changes the price

Ask whether photography, filming, paid promotion, weekend moderation, extra revisions and licensed assets are included. A video edited from footage you provide is different from an on-site production. Advertising spend is separate from management fees.

Compare proposals fairly

List your channels, post frequency, approval process and reporting needs. Compare the same deliverables across proposals. For example, a local shop may need a manageable calendar and product graphics before adding another platform. More channels are useful only if you have relevant content and capacity to maintain them.

Prepare before you inquire

Gather your existing profiles, brand assets, target audience and the topics customers ask about. Decide who approves content and how quickly. Set a budget that you can sustain while the plan is tested and improved.

What should reporting show?

Look for relevant activity and audience response, alongside the business actions you can measure. Follower counts alone do not establish sales impact. Agree on what will be tracked and avoid proposals promising guaranteed leads or returns.

Your next step

Request a scoped social media proposal with deliverables, revisions, approvals and fees in writing. That gives you a practical basis for a decision rather than an unsupported industry average.